No More Turkey Gobbling...
| Published: 17th November 2008 11:41 |
No More Turkey Gobbling: Customers go Quackers This Christmas
Move over turkey. According to the latest sales figures released by Waitrose, customers will be going quackers for duck and goose this Christmas.
With just under 6 weeks still to go until the big day, Christmas orders for duck are already up 71% year on year, and goose by 35% - far outstripping the growth of traditional festive fare such as turkey.
The supermarket is attributing the rise in demand to a growing number of shoppers looking for an alternative centrepiece for their festive dinner.
Says Frances Westerman, Poultry Buyer at Waitrose: “Customers are increasingly looking for a new taste experience and foods that pack more punch in terms of flavour. With their sweet, rich meat, duck and goose make a sumptuous change to Christmas staples such as turkey and chicken.
“Duck and goose have a natural marbling of fat, which helps keep the bird moist during roasting. Canny cooks can also use the leftover fat to crisp up their roasties ‘a la Nigella’. Whilst for many, Christmas isn’t Christmas without a turkey; the figures suggest that duck and goose are fast becoming this season’s must-have.”
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