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Ethical Homecare - Homecare with a difference
| Published: 31st July 2012 15:37 |
Ethical Homecare, run by Jacqueline Golding, based in Chapeltown - Leeds, provides home care services to meet individual adult clients' needs.
The name - Ethical Homecare - explains the whole ethos behind the business which is what sets it apart from other home care service providers out there. Ethical means upholding good morals and principles and after working in the care sector for over 18 years, Jacqueline witnessed that this was not the case for many companies, which is what led her to set up Ethical Homecare in October 2010. She wanted to build a company that put people first over everything else.
As a child Jacqueline, along with other family members, suffered traumas and abusive situations. Many years on she has realised that the if the services she and her family had come in contact with had looked at those situations more holistically and person-centred, things could have had a more positive impact long term for those involved. Jacqueline's passion and what drives her is her desire to offer a service that provides excellent care standards and to truly enhance a person's quality of life.
Meeting Jacqueline, it is easy to see how much she enjoys her job. When I asked her what she enjoyed most about her job, a big grin broke out on her face: "Wow, all of it. I absolutely love working with my clients, knowing I have helped enhance someone's day, every day, makes me smile. I love caring so whether its helping someone enjoy their tea, to be positioned comfortably or look nice, it all makes me feel good. Another aspect though is feeding the entrepreneurial bug!!! I enjoy the challenge of building the business, supporting staff and achieving what I set out to do. When I hear someone say nice things about the company, our morals and passion, it really makes me feel as though I'm on target and keeps me driven. "
As well as offering homecare services, Ethical Homecare also have an online shop where they work with other ethical companies to provide quality products for vulnerable people at a reasonable price.
And as for Jacqueline's aims for the business in the future: " I want the business to grow and be sustainable, support the care industry and to recruit and educate more carers. I think with growth comes the potential and scope to do more and be more, but, I don't want to do that to the detriment of quality. My clients love that I make time for them, as a business owner and Manager, I'm still out in the field. I don't send strangers to my clients, I personally introduce all of our workers to each and every client, and I hope to continue to do that. I am looking forward to seeing where this year takes me and will continue developing more networks within the community and within the Adult social care sector. "
To find out more about Ethical Homecare and the additional services the offer such as domestic and commercial cleaning visit http://www.ethicalhomecare.co.uk/
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