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Recognising Dorset’s creative and digital impact

Author: Online Stories Published: 17th July 2017 12:09


The Dorset Business Awards, in association with the Daily Echo and Dorset Echo, is celebrating the concentration of talent across the county by encouraging entries for the Creative and Digital Impact Award, sponsored by Liz Lean PR and Dorset Local Enterprise Partnership (LEP).

To recognise the breadth of creative and digital talent in Dorset, Sandbanks-based PR and marketing consultancy Liz Lean PR and Dorset LEP have joined forces to discover examples of innovation and originality in projects completed last year. As one of the fastest growing sectors in the county, Dorset Chamber of Commerce and Industry (DCCI) and the sponsors acknowledge the importance of the category.
In 2016 Bournemouth-based game developers, Amuzo, won the Creative and Digital Impact Award by impressing judges with their international pitch to create and launch the new LEGO City App. This project illustrated the nurturing of creativity and imagination through digital means, encouraging children to build and enjoy the LEGO City product range within a virtual environment.
Commenting on the award win, Mike Hawkyard from Amuzo, said: "We were delighted to discover that the Dorset Business Awards has the glamour, organisation and PR reach of any national awards which we have entered previously. There have been a number of benefits to winning a Dorset Business Award including raising our profile in the Dorset business community and having the opportunity to build further links with other local companies. We even received presents from other organisations we have never met before to congratulate us on our achievement. I can't recommend entering the awards enough.''
Creative and Digital Impact Award checklist
Entrants should include details of the following:
• Description of both the creative and digital approach to the project
• The project budget
• The success criteria for the project and the overall outcomes
• Details of the measurable difference and impact the delivery of the project has had on both the client and the audience in which it was intended
• Entrants are encouraged to upload a short one minute video to demonstrate their passion for the project

Liz Willingham, managing director at Liz Lean PR, said: "We are thrilled to be co-sponsoring this award with Dorset LEP. As Dorset has retained the title as one of the UK's fastest-growing areas in the digital economy, we felt it was important to support this award for the second year running.
After the success of the award category from last year we are looking forward to discovering the hidden creative and digital talent the county has to offer.''
Rob Dunford, interim Dorset LEP director, added: ‘‘The digital and creative sectors are recognised by Dorset LEP as vital components of the county's economic growth, especially through their role in helping to generate high-quality jobs in the region. Dorset is already recognised as a hot spot for creative talent and we are passionate about promoting this not only on a national scale, but internationally too as a major inward investment opportunity.
‘‘Dorset LEP is pleased to be co-sponsoring the Dorset Business Awards with Liz Lean PR. The success of local business is essential to the Dorset economy and our association with these prestigious awards reaffirms our commitment to supporting our local business community.''
The Awards are also backed by the south's leading radio station Wave 105 and are free to enter. Entrants can submit an entry via www.dorsetbusinessawards.co.uk. The closing date for entry is Sunday September 3. Entry is open to all companies which are based in Dorset with a BH or DT postcode and membership of DCCI is not required to enter.
For further information about the Awards, sponsorship opportunities or to reserve tickets for the Gala Dinner which will take place at the Bournemouth International Centre on Thursday November 23, please contact Stuart Dixon on 01202 714810.

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