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"How do I get to...?"

Published: 30th July 2008 11:12

It's one of the most popular questions asked to Toll Officers at the Mersey Tunnels.

However directing visiting drivers can take time and hold up traffic at tollbooths. Now the Tunnel tolls officers have come up with a solution - a suite of handy guides to direct customers to a host of popular locations throughout Merseyside. The idea came about following a new suggestion scheme launched internally for Merseytravel staff.

Neil Scales, Chief Executive and Director General of Merseytravel said: "The Mersey Tunnels are major gateways to Liverpool and Wirral and the service customers receive plays a crucial part in their initial perceptions of the region.

"In many cases tolls staff are the first point of contact for visitors, so, I'm really pleased that they have come up with their own simple but effective answer to these very popular questions; the ones they hear every day."

How Do I Get To...?Barry Caldow with the guides

The "How do I get to...?" guides give directions to key venues on both sides of the River Mersey and were the brainchild of Barry Caldow, Deputy Tolls Manager.

Barry said: "Our contact with customers is very brief; mostly a matter of seconds and often it is for change. However, with the extra visitors to the region we are also getting more and more requests for directions to venues and attractions on both sides of the River such as the Outlet Village, Alder Hey Hospital, the Passport Office and, more recently Liverpool One, the Albert Dock and ACC Liverpool.

"Our toll officers try to help as much as possible without holding up traffic, but that can sometimes prove difficult. So we decided to make things easier by producing these new guides. Toll officers are often the first people visitors speak to when they come to the region, so they have an important customer service role, providing information and advice. We are seeing this more than ever during Capital of Culture year."

The leaflets are available for staff in all of the tollbooths and provide easy to follow, illustrative directions supported by simple, effective maps.

 

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